The Sun is launching a brand new rewards club – ‘Sun Savers’. This exciting offering will give readers £5 cash for every 28 unique codes they enter from the newspaper.

Sun Savers is the richest cash back scheme in the country, rewarding readers so they can spend the money on whatever they choose, providing extra treats for our readers and their families.

Sun Savers is part of The Sun’s value proposition giving good stuff  back to readers, and will be supported with editorial features, in both digital and print, and a brand new section of ‘life-hacks’ and tricks to provide readers with top money saving and lifestyle tips.

Kate Bird, Chief Marketing Officer, The Sun said:

“Following an encouraging launch in Scotland in March, we are thrilled to bring Savers to the rest of the country. We know we have a huge fan base, and we want to reward them by giving them £5 with no tricks or catches – just cash. Customers and what they want, have really being at the heart of this proposition”

Supported with a multi-channel marketing campaign, – on radio, through digital, video, and TV – Sun Savers will truly make its mark with the launch this weekend (17 June). The Sun is also incentivising at retail, with a chance for our retailers to win one of five 50” digital screens for their stores just for referring customers to the scheme.

The club is being launched with a brand new app and website (sunsavers.co.uk) to make taking part really easy.